As next season’s trends envelope candy delicious colors like yummy blues, funky purples and pretty prints, Canadian swimwear designer Katharine Demarchelier is making sure they’ll all be making a splash.

“There’s a lot of bright, playful florals,” says Demarchelier inside a cramped room at the funky Gladstone Hotel l in Toronto’s trendy Queen St. West district. There’s a rack of samples on one side and live models trying on her goodies on the other, all in the midst of an an impromtu photo shoot. “I’m inspired by the aesthetic that showing a little skin in an unexpected way can be very sexy. This comes through in the unique cut-outs in a lot of the one piece styles.”

If she’s not hitting the books as second year political science student at The University of Western Ontario, the former model is hard at work on deliciously sexy one pieces and bikinis with handmade touches like Soutache, an intricate French braiding technique. Demarchelier feels her work is unique because of additions like the elegant, yet subtle Swarovski pearls or mother pearl beads on a variety of her designs. They’re attached by a sturdy metal strap and do feel comfortable on the body.

The result is high quality swim wear for cutting edge girls who realize that it’s not about standing out at the beach—it’s about being one of a kind. Her White Label Collection for 2011 combines vibrant palettes and prints and each piece is reversible—there’s a  print on one side and coordinating color on the other.

“The reversibility sets my swim wear apart because it gives you the option of two completely different looks. I wanted to do reversible swim wear because it’s something that only a couple of other brands do,” she says.

Pieces range from $150 to $350 CDN, and for those who want a custom fit, all her offerings can be tailored to your specs. Ask about their made to order option with personalized labels.

Katharine Demarchelier swimwear is available at www.katharinedemarchelie.com. Follow her on facebook or @kdemarchelier.