Wednesday, April 14th, 2010 | Beauty, Celebs, Designer Diary

POSHGLAM Chats with Vera Wang about Princess Fragrance

By Samantha

Not too long ago, we had a fantastic giveaway on the site, where we gave one lucky winner, Giselle Walsh, the Vera Wang Princess perfume, with a matching coin purse by the designer. The fragrance is just like the name, regal, in the beauty of the bottle and the majestic scent that is captivating yet not at all overwhelming. The heart shaped amulet has a crown jeweled top, and we couldn’t think of a more perfect model than rock n’ roll royalty herself, Zoe Kravitz. Vera Wang was able to answer some questions for us about this fragrance, where Zoe Kravitz was her muse, and the ad campaign.

Q: Why are you re-launching the princess ad campaign?
Vera Wang (VW): Princess is such a playful and whimsical brand and we thought it was time to bring a new fresh take to the advertising. Zoe brings a great style and young sophistication that woman can relate to.

Q: Tell us about the NEW advertising.
VW: It was shot in a gorgeous setting to capture the amazing spirit and individuality of a modern day
princess.

Q: Why did you choose Zoe for the ad?
VW: Zoe Kravitz is perfect for the new ad campaign. I love that she is a woman with many facets… she is
an actress, a musician, a model and definitely a fashionista!

Q: What does the name Vera Wang Princess mean to you?
VW: It’s about something magical… an attitude and spirit within each person that is charming and
brave.

Q: When would someone wear this fragrance? How would it make them feel?
VW: Anytime day or night, Princess can make someone feel special, pretty and confident.

Q: What was your inspiration behind Princess?
VW: Princess was inspired by women who dare to pursue their own destiny, who have spirit and
individuality. A princess can be from any walk of life, it’s all about having a love of life.

Q: How important is fragrance to a woman? And what’s the role that fragrances play for people’s
looks and style?
VW: Fragrance evokes memories and emotion and is truly an extension of a person’s personality.

Q: What are some of your favorite notes in the fragrance?
VW: I love fresh flowers so my fragrances tend to have floral ingredients. For Princess, I definitely
wanted it to be whimsical and modern. We used fun ingredients like lady apple, dark chocolate
and pink frosting.

For more information, visit Vera Wang Princess.

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Friday, March 19th, 2010 | Accessories, Celebs, Fashion, Haute Press, New York

Alicia Keys Makes a Vera Wang Statement

By Dyuti

Madison Square Garden was set ablaze with Alicia Keys sizzling performance. Spectacular as always, Alicia elevated the glamour quotient of the evening in all black sequined black pants. The pièce de résistance of her outfit though, was adorning her neck.

This layered, multi-stranded, statement necklace is a part of Vera Wang’s spring 2010 RTW line-up. Called ‘Partying with Poiret’, the collection is a contradictory in itself. On one hand it draws inspiration from romantic flowers of the season like tulips and poppies while on the other are dark undertones and the midnight blues. The clothes are wispy, light with slight drapes and gentle gathers; all in nocturnal colors like charcoal, indigo, violet and gray. As a counterpoint to this are the accessories. Countless strands and chains intertwine and interlace together to make strong and bold necklaces which add some drama to the ensemble.

This one-of-a-kind neckpiece is surely this season’s must have accessory and with Alicia donning it, a new trend has just begun.

For more information visit Vera Wang.

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Wednesday, February 24th, 2010 | Beauty, Giveaways

Tweet this Giveaway | Vera Wang Princess Set

By Samantha

Design icon Vera Wang teamed with “it” girl Zoe Kravitz to create her latest scent, Vera Wang Princess. The sheer, fruity and floral scent showcases the modern day princess who embodies both elegance and edge. Wang was inspired by Kravitz’ individuality and one-of-a-kind spirit, and wanted to bring those qualities to those that wear this royal fragrance.

The scent is full of whimsical wonders. The top notes include Lady Apples, Water Lilly, Golden Apricot and Mandarin Meringue. The heart notes are pink guava, Tahitian Tiare flower, Wild Tuberose and dark chocolate (yum.) And the base notes are vanilla and amber woods. Fruit, chocolate and flowers: three things that every true princess can appreciate. And yes, we are all princesses of our own palaces.

One of the best part of perfumes is their bottling, and this one is sure not to disappoint. The purple hued, of course, fragrance is set in a heart-shaped amulet with the top designed as a bejeweled crown which features a gold band and Amethyst crystals. After all, royalty always has to come with a jewel encrusted crown. So what if you can’t dress like a princess everyday, if you can smell like one.

Alongside the perfume, Vera Wang has created a matching coin purse for ladies on the go, making sure that you always have royalty at your fingertips, holding your change. Check out Vera Wang Princess for more information.

Would you like to win the Vera Wang Princess Perfume (retails for $57) and matching Coin Purse? Enter our raffle* by tweeting the giveaway @POSHGLAM and emailing Samantha@POSHGLAM.com, subject “Vera Wang Princess Set.” Please include your name, mailing address and email address.

*Giveaway deadline is March 10, 2010.

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Sunday, July 19th, 2009 | Accessories, Fab Events, Fashion, Haute Press, News, Sample Sale, Shop

Vionnet Boutique Jewelry Trunk Show July 23rd …And 20% off online with POSHGLAM Promo code!

By Laurie

Vionnet jewelry trunk show invite

Jewelry. Jewels, sparkles, dangles, bangles, crystals, metals, chains, frosting, icing. Call it what you want! Jewelry makes us women smile! And yes, men, we cannot have enough! So what happens when we hear about the most amazing jewelry trunk show sale of all time? A frenzy of hungry accessory loving women ravenous and credit card ready, throwing on their heals and running out the door without a second to spare. (I’m not the only person who does this, right?) Well start up those engines ladies! My favorite store on Robertson, Vionnet Boutique is throwing a Jewelry Trunk show on July 23rd and it is not to be missed!

Swing by the store this upcoming Thursday and you will find jewels, spangles and bangles from designers like Miriam Haskell, Jennifer Zuener, Rosena Sammi, Vera Wang and of course Vionnet’s own brand Decolette. By the way, this is only to name a few. There are so many more brands and on top of that, you are not just getting the average faire of product. This also includes samples, never produced pieces and truly one of a kinds! You can’t beat having a gorgeous piece of jewelry that makes all your friends swoon, only to top it off by saying, “it’s a one of a kind”. Honestly, there is nothing better. Really.

vionnet jewelry trunk show invite 1So go make your friends jealous! Actually bring in some good karma, share the love and bring them with you! You both can walk out with exceptional jewelry for fractions of the price! And don’t be sad if you can’t make it, (and this is for you out-of-towners too!) Shop online at www.vionnetboutique.com July 23rd and Use the “poshjw” promo code and get 20% off your purchase! Plus if you also use the code “sparkle” you’ll get free shipping too! Amazing!

There is nothing more fabulous than delicious jewelry on sale, especially when it’s the incredible jewelry assortment from Vionnet Boutique! (Thank you fashion gods! Actually, thank you Delia Seaman!) See you all at the party jewelry lovers!

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