Gisele Bundchen poses for Sonia Rykiel’s Autumn-Winter 2014-15 ad campaign. Shot in black and white by Juergen Teller and tastefully styled. She’s the star of these minimalistic snaps, very carefree without makeup. The German photographer chose to immortalize the authentic beauty of Gisele with a studio backdrop to offset the artistic designs. For more on Sonia Rykiel visit their site.
In order for designers to keep up with a fast paced industry like the fashion world, they must create bold collections that are versatile and stand out. For Fall 2011, Nathalie Rykiel (Sonia’s daughter), took to such advice-way too literally. For starters, Sonia Rykiel’s Fall 2011 Ready-To-Wear Collection was set up on an unconventional runway, which included fences and models talking to one another as they rested on visible benches. While the show’s casual change of pace is in line with the brand’s quirky DNA, some of the clothing looked more addled in a thrown-together kind of manner, than diverse.
The collection kicked off with the label’s quirky outerwear, including several tartan suits that were paired with pink and yellow fur boas, Rykiel’s signature knits and Fair Isle sweaters. Argyle prints and fishmerman’s knits also made appearances throughout the show. The palette contained a ton of reds, which were mixed with trendy pinks, blacks and neutrals. The Fall line featured rich textures and a variety of materials which focused on chunky knits, quilted satin baseball jackets, and Mongolian fur sleeves. Print-heavy looks, which included color blocking, stripes and plaids only furthered the sense of confusion which was prominent throughout the show.
Rykiel pulled it together for the night ensembles, which included sequin-striped frocks, gowns that displayed intricate cutouts at the side, and big chunky pearl earrings. A cobalt blue floor length dress with a fur trimmed hem was playful, girly and Sonia Rykiel at heart.
Nathalie who took a bow sans her mother, also showed off the brand’s much loved sweater-dresses and quirky appliqués. However, unlike in previous seasons where a theme, be it kooky or kitschy, bound the looks together and narrated a story, this collection lacked a sense of cohesion and unity. It was a free-for all more than the free-spirited style Rykiel usually achieves.
For more information on Sonia Rykiel: http://www.soniarykiel.fr/
*Images provided by Style.com
Just in: Lanvin for H&M will be staging a runway show in New York City to debut the limited-edition collection at the Pierre Hotel in New York City on November 19th. Last year, they staged a fête to celebrate their collaboration with Sonia Rykiel including a full-on parade and a replica of the Eiffel Tower. That shows you how big H&M can go.
The Lanvin for H&M show will certainly rival the Sonia Rykiel celebration, with all the sophistication and elegance that is inherent to the brand. Exclusive looks will be shown that will later be auctioned off for charity and the day following the show, H&M will be opening its new Las Vegas store. Sin City fashionistas will get first dibs on the collection as it will debut there three days before the rest of the world.
Visit www.hm.com for more information and stay tuned for more Lanvin for H&M news.