I spoke both with Alexa’s booker/agent and publicist before receiving a copy in the mail of her book “IT”. One mentioned that her on-air personality took her from everyday boring, to girl of the moment edge. The other persisted that she ‘style herself’. So, what exactly makes the posh fashion girl we love so much the brit we stick to most. From every turn to almost each page we notice this jane with a ounce of poise and a berkin of iconism that we just can’t live without. She staples on-trend looks with effortless style, and layers with a hint of individuality. The book is cool, not to say unprecedented, but from publicity to pop-culture, why do we like her so much?
Plainly present, and ever so nonchalant, almost ‘as if’ the queen passed her over as quintessentially quaint, dare I leave you clueless. However, that’s all the reason to love her even more. She’s not in your face perfect but eases right in with casually carefree, added to overtones of subdued, topped off as modern-day pleasant that eases the senses. Though we may never know what “IT” is, or what “IT” ain’t, that je ne sais qoi that Alexa Chung personifies seems to draw in the fashionable masses.
We’ll just have to conclude, for now…that the book “IT” synopsizes her aura as not only of yesterday, today and possibly tomorrow, but a beacon of hope for those that want to reasonate indefinitely. Here’s to girls who style themselves, for a mere moment in time, the devil may have really stopped wearing Prada.